RAJU M S. (2004). CONSUMER BEHAVIOR: CONCEPTS, APPLICATIONS AND CASES. VIKAS PUBLISHING HOUSE PVT. LTD.
Chicago Style (17th ed.) CitationRAJU M S. CONSUMER BEHAVIOR: CONCEPTS, APPLICATIONS AND CASES. NEW DELHI: VIKAS PUBLISHING HOUSE PVT. LTD, 2004.
MLA (9th ed.) CitationRAJU M S. CONSUMER BEHAVIOR: CONCEPTS, APPLICATIONS AND CASES. VIKAS PUBLISHING HOUSE PVT. LTD, 2004.
Warning: These citations may not always be 100% accurate.