Cita APA (7th ed.)

KAYNAK ERDENER. (1993). GLOBAL BUSINESS FOUR KEY MARKETING STRATEGIES. INTERNATIONAL BUSINESS PRESS.

Cita Chicago (17th ed.)

KAYNAK ERDENER. GLOBAL BUSINESS FOUR KEY MARKETING STRATEGIES. NEW YORK: INTERNATIONAL BUSINESS PRESS, 1993.

Cita MLA (9th ed.)

KAYNAK ERDENER. GLOBAL BUSINESS FOUR KEY MARKETING STRATEGIES. INTERNATIONAL BUSINESS PRESS, 1993.