APA (7th ed.) Citation

RUNYON KENNETH E. (1979). ADVERTISING AND THE PRACTICE OF MARKETING. MERILL PUB CO.

Chicago Style (17th ed.) Citation

RUNYON KENNETH E. ADVERTISING AND THE PRACTICE OF MARKETING. COLUMBUS: MERILL PUB CO, 1979.

MLA (9th ed.) Citation

RUNYON KENNETH E. ADVERTISING AND THE PRACTICE OF MARKETING. MERILL PUB CO, 1979.

Warning: These citations may not always be 100% accurate.