MOORTHI Y L R. (2000). BRAND MANAGEMENT: INDIAN CONTEXT. VIKAS PUBLISHING HOUSE PVT. LTD.
Chicago Style (17th ed.) CitationMOORTHI Y L R. BRAND MANAGEMENT: INDIAN CONTEXT. NEW DELHI: VIKAS PUBLISHING HOUSE PVT. LTD, 2000.
MLA (9th ed.) CitationMOORTHI Y L R. BRAND MANAGEMENT: INDIAN CONTEXT. VIKAS PUBLISHING HOUSE PVT. LTD, 2000.
Warning: These citations may not always be 100% accurate.