Cita APA (7a ed.)

MOORTHI Y L R. (2000). BRAND MANAGEMENT: INDIAN CONTEXT. VIKAS PUBLISHING HOUSE PVT. LTD.

Cita Chicago Style (17a ed.)

MOORTHI Y L R. BRAND MANAGEMENT: INDIAN CONTEXT. NEW DELHI: VIKAS PUBLISHING HOUSE PVT. LTD, 2000.

Cita MLA (9a ed.)

MOORTHI Y L R. BRAND MANAGEMENT: INDIAN CONTEXT. VIKAS PUBLISHING HOUSE PVT. LTD, 2000.