SILK ALVIN J. (2006). WHAT IS MARKETING. HARVARD BUSINESS SCHOOL PRESS.
Citazione stile Chigago Style (17a edizione)SILK ALVIN J. WHAT IS MARKETING. BOSTON: HARVARD BUSINESS SCHOOL PRESS, 2006.
Citatione MLA (9a ed.)SILK ALVIN J. WHAT IS MARKETING. HARVARD BUSINESS SCHOOL PRESS, 2006.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.