APA (7th ed.) Citation

LUCK DAVID J. (1982). MARKETING STRATEGY AND PLANS: SYSTEMATIC MARKETING. PRENTICE -HALL INTERNATIONAL, INC.

Chicago Style (17th ed.) Citation

LUCK DAVID J. MARKETING STRATEGY AND PLANS: SYSTEMATIC MARKETING. NEW DELHI: PRENTICE -HALL INTERNATIONAL, INC, 1982.

MLA (9th ed.) Citation

LUCK DAVID J. MARKETING STRATEGY AND PLANS: SYSTEMATIC MARKETING. PRENTICE -HALL INTERNATIONAL, INC, 1982.