LUCK DAVID J. (1982). MARKETING STRATEGY AND PLANS: SYSTEMATIC MARKETING. PRENTICE -HALL INTERNATIONAL, INC.
Cita Chicago Style (17a ed.)LUCK DAVID J. MARKETING STRATEGY AND PLANS: SYSTEMATIC MARKETING. NEW DELHI: PRENTICE -HALL INTERNATIONAL, INC, 1982.
Cita MLA (9a ed.)LUCK DAVID J. MARKETING STRATEGY AND PLANS: SYSTEMATIC MARKETING. PRENTICE -HALL INTERNATIONAL, INC, 1982.
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