APA-viite (7. p.)

MCDONALD WILLIAM J. (1998). DIRECT MARKETING: AN INTEGRATED APPROACH. IRWIN MCGRAW-HILL.

Chicago-viite (17. p.)

MCDONALD WILLIAM J. DIRECT MARKETING: AN INTEGRATED APPROACH. BOSTON: IRWIN MCGRAW-HILL, 1998.

MLA-viite (9. p.)

MCDONALD WILLIAM J. DIRECT MARKETING: AN INTEGRATED APPROACH. IRWIN MCGRAW-HILL, 1998.