APA (7th ed.) Citation

AAKER DAVID A. (2001). MARKETING RESEARCH (7.). JOHN WILEY AND SONS.

Chicago Style (17th ed.) Citation

AAKER DAVID A. MARKETING RESEARCH. 7. NEW YORK: JOHN WILEY AND SONS, 2001.

MLA (9th ed.) Citation

AAKER DAVID A. MARKETING RESEARCH. 7. JOHN WILEY AND SONS, 2001.

Warning: These citations may not always be 100% accurate.