APA (7th ed.) Citation

PARASURAMAN A. (2004). MARKETING RESEARCH. BIZTANTRA.

Chicago Style (17th ed.) Citation

PARASURAMAN A. MARKETING RESEARCH. NEW DELHI: BIZTANTRA, 2004.

MLA (9th ed.) Citation

PARASURAMAN A. MARKETING RESEARCH. BIZTANTRA, 2004.

Warning: These citations may not always be 100% accurate.