Cita APA (7th ed.)

CHISNALL PETER M. (1986). MARKETING RESEARCH (3RD.). MCGRAW-HILL.

Cita Chicago (17th ed.)

CHISNALL PETER M. MARKETING RESEARCH. 3RD. NEW YORK: MCGRAW-HILL, 1986.

Cita MLA (9th ed.)

CHISNALL PETER M. MARKETING RESEARCH. 3RD. MCGRAW-HILL, 1986.