APA citiranje

MCGOWN K L. (1979). MARKETING RESEARCH TEXT AND CASES. WINTHROP PUBLISHERS.

Chicago Style (17th ed.) Citation

MCGOWN K L. MARKETING RESEARCH TEXT AND CASES. CAMBRIDGE: WINTHROP PUBLISHERS, 1979.

MLA citiranje

MCGOWN K L. MARKETING RESEARCH TEXT AND CASES. WINTHROP PUBLISHERS, 1979.