APA-viite (7. p.)

RIES AL. (1986). POSITIONING: THE BATTLE FOR YOUR MINDS. MCGRAW-HILL.

Chicago-viite (17. p.)

RIES AL. POSITIONING: THE BATTLE FOR YOUR MINDS. NEW YORK: MCGRAW-HILL, 1986.

MLA-viite (9. p.)

RIES AL. POSITIONING: THE BATTLE FOR YOUR MINDS. MCGRAW-HILL, 1986.