LEHMANN DONALD R. (1997). ANALYSIS FOR MARKETING PLANNING (4TH.). IRWIN MCGRAW-HILL.
Chicago Style aipamenaLEHMANN DONALD R. ANALYSIS FOR MARKETING PLANNING. 4TH. CHICAGO: IRWIN MCGRAW-HILL, 1997.
MLA aipamenaLEHMANN DONALD R. ANALYSIS FOR MARKETING PLANNING. 4TH. IRWIN MCGRAW-HILL, 1997.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.