GALE BRADLEY T. (1994). MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. FREE PRESS.
Dyfyniad Arddull ChicagoGALE BRADLEY T. MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. NEW YORK: FREE PRESS, 1994.
Dyfyniad MLAGALE BRADLEY T. MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. FREE PRESS, 1994.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.