APA (7th ed.) Citation

GALE BRADLEY T. (1994). MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. FREE PRESS.

Chicago Style (17th ed.) Citation

GALE BRADLEY T. MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. NEW YORK: FREE PRESS, 1994.

MLA (9th ed.) Citation

GALE BRADLEY T. MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. FREE PRESS, 1994.