GALE BRADLEY T. (1994). MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. FREE PRESS.
芝加哥风格引文GALE BRADLEY T. MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. NEW YORK: FREE PRESS, 1994.
MLA引文GALE BRADLEY T. MANAGING CUSTOMER VALUE: CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE. FREE PRESS, 1994.
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