Cita APA (7th ed.)

GILLIGAN COLIN. (2003). STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. BUTTERWORTH HEINEMAM.

Cita Chicago (17th ed.)

GILLIGAN COLIN. STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. AMSTERDAM: BUTTERWORTH HEINEMAM, 2003.

Cita MLA (9th ed.)

GILLIGAN COLIN. STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. BUTTERWORTH HEINEMAM, 2003.