GILLIGAN COLIN. (2003). STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. BUTTERWORTH HEINEMAM.
Cita Chicago Style (17a ed.)GILLIGAN COLIN. STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. AMSTERDAM: BUTTERWORTH HEINEMAM, 2003.
Cita MLA (9a ed.)GILLIGAN COLIN. STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. BUTTERWORTH HEINEMAM, 2003.
Precaución: Estas citas no son 100% exactas.