GILLIGAN COLIN. (2003). STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. BUTTERWORTH HEINEMAM.
Chicago-viite (17. p.)GILLIGAN COLIN. STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. AMSTERDAM: BUTTERWORTH HEINEMAM, 2003.
MLA-viite (9. p.)GILLIGAN COLIN. STRATEGIC MARKETING PLANNING: PROBLEMS AND ANALYTICAL APPROACHES. BUTTERWORTH HEINEMAM, 2003.
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