APA način citiranja (7. izdanje)

BEARDEN WILLIAM O. (1995). MARKETING PRINCIPLES & PERSPECTIVES. IRWIN MCGRAW-HILL.

Čikaški stil citiranja (17. izdanje)

BEARDEN WILLIAM O. MARKETING PRINCIPLES & PERSPECTIVES. CHICAGO: IRWIN MCGRAW-HILL, 1995.

MLA način citiranja (9. izdanje)

BEARDEN WILLIAM O. MARKETING PRINCIPLES & PERSPECTIVES. IRWIN MCGRAW-HILL, 1995.