DONNELLY JAMES H. (1992). INSTRUCTORS MANUAL AND TEST BANK TO ACCOMPANY MARKETING MANAGEMENT (3RD.). IRWIN MCGRAW-HILL.
Cita Chicago (17th ed.)DONNELLY JAMES H. INSTRUCTORS MANUAL AND TEST BANK TO ACCOMPANY MARKETING MANAGEMENT. 3RD. HOMEWOOD: IRWIN MCGRAW-HILL, 1992.
Cita MLA (9th ed.)DONNELLY JAMES H. INSTRUCTORS MANUAL AND TEST BANK TO ACCOMPANY MARKETING MANAGEMENT. 3RD. IRWIN MCGRAW-HILL, 1992.
Atenció: Aquestes cites poden no estar 100% correctes.