Citazione Stile APA (7a Edizione)

GUILTINAN J P. (1991). MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS (4TH.). MCGRAW-HILL.

Citazione stile Chigago Style (17a edizione)

GUILTINAN J P. MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS. 4TH. NEW YORK: MCGRAW-HILL, 1991.

Citatione MLA (9a ed.)

GUILTINAN J P. MARKETING MANAGEMENT: STRATEGIES AND PROGRAMS. 4TH. MCGRAW-HILL, 1991.