APA (7th ed.) Citation

CANNON TOM. (1980). BASIC MARKETING: PRINCIPLES AND PRACTICE. HOLT RINEHART.

Chicago Style (17th ed.) Citation

CANNON TOM. BASIC MARKETING: PRINCIPLES AND PRACTICE. LONDON: HOLT RINEHART, 1980.

MLA (9th ed.) Citation

CANNON TOM. BASIC MARKETING: PRINCIPLES AND PRACTICE. HOLT RINEHART, 1980.

Warning: These citations may not always be 100% accurate.