Cita APA (7a ed.)

CANNON TOM. (1980). BASIC MARKETING: PRINCIPLES AND PRACTICE. HOLT RINEHART.

Cita Chicago Style (17a ed.)

CANNON TOM. BASIC MARKETING: PRINCIPLES AND PRACTICE. LONDON: HOLT RINEHART, 1980.

Cita MLA (9a ed.)

CANNON TOM. BASIC MARKETING: PRINCIPLES AND PRACTICE. HOLT RINEHART, 1980.