APA-viite (7. p.)

KOTLER PHILIP. (2005). MARKETING MANAGEMENT (12TH.). PEARSON EDUCATION.

Chicago-viite (17. p.)

KOTLER PHILIP. MARKETING MANAGEMENT. 12TH. DELHI: PEARSON EDUCATION, 2005.

MLA-viite (9. p.)

KOTLER PHILIP. MARKETING MANAGEMENT. 12TH. PEARSON EDUCATION, 2005.