JONES JOHN PHILIP. (1989). DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. LEXINGTON BOOKS.
Style de citation Chicago (17e éd.)JONES JOHN PHILIP. DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. NEW YORK: LEXINGTON BOOKS, 1989.
Style de citation MLA (9e éd.)JONES JOHN PHILIP. DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. LEXINGTON BOOKS, 1989.
Attention : ces citations peuvent ne pas être correctes à 100%.