APA način citiranja (7. izdanje)

JONES JOHN PHILIP. (1989). DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. LEXINGTON BOOKS.

Čikaški stil citiranja (17. izdanje)

JONES JOHN PHILIP. DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. NEW YORK: LEXINGTON BOOKS, 1989.

MLA način citiranja (9. izdanje)

JONES JOHN PHILIP. DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. LEXINGTON BOOKS, 1989.