APA-ийн эшлэл(7 дахь хэвлэлт)

JONES JOHN PHILIP. (1989). DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. LEXINGTON BOOKS.

Чикаго-гийн эшлэл (17 дахь хэвлэлт)

JONES JOHN PHILIP. DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. NEW YORK: LEXINGTON BOOKS, 1989.

MLA -ийн эшлэл (9 дэх хэвлэлт)

JONES JOHN PHILIP. DOES IT PAY TO ADVERTISE: CASES ILLUSTRATING SUCCESSFUL BRAND ADVERTISING. LEXINGTON BOOKS, 1989.