APA (7th ed.) Citation

ROWE KENNETH L. (1978). COMMUNICATION IN MARKETING WITH RECORD (2ND.). MCGRAW-HILL.

Chicago Style (17th ed.) Citation

ROWE KENNETH L. COMMUNICATION IN MARKETING WITH RECORD. 2ND. NEW YORK: MCGRAW-HILL, 1978.

MLA (9th ed.) Citation

ROWE KENNETH L. COMMUNICATION IN MARKETING WITH RECORD. 2ND. MCGRAW-HILL, 1978.