ROWE KENNETH L. (1978). COMMUNICATION IN MARKETING WITH RECORD (2ND.). MCGRAW-HILL.
Chicago Style (17th ed.) CitationROWE KENNETH L. COMMUNICATION IN MARKETING WITH RECORD. 2ND. NEW YORK: MCGRAW-HILL, 1978.
MLA (9th ed.) CitationROWE KENNETH L. COMMUNICATION IN MARKETING WITH RECORD. 2ND. MCGRAW-HILL, 1978.
Warning: These citations may not always be 100% accurate.