APA način citiranja (7. izdanje)

CRAVENS DAVID W. (2006). STRATEGIC MARKETING (8TH.). MCGRAW-HILL.

Čikaški stil citiranja (17. izdanje)

CRAVENS DAVID W. STRATEGIC MARKETING. 8TH. BOSTON: MCGRAW-HILL, 2006.

MLA način citiranja (9. izdanje)

CRAVENS DAVID W. STRATEGIC MARKETING. 8TH. MCGRAW-HILL, 2006.