Cita APA (7th ed.)

AAKER DAVID A. (2004). BUILDING STRONG BRAND. SIMON & SCHUSTER.

Cita Chicago (17th ed.)

AAKER DAVID A. BUILDING STRONG BRAND. UK: SIMON & SCHUSTER, 2004.

Cita MLA (9th ed.)

AAKER DAVID A. BUILDING STRONG BRAND. SIMON & SCHUSTER, 2004.