AAKER DAVID A. (1996). BUILDING STRONG BRAND. FREE PRESS.
Lua i Stíl Chicago (17ú heag.)AAKER DAVID A. BUILDING STRONG BRAND. NEW YORK: FREE PRESS, 1996.
Lua MLA (9ú heag.)AAKER DAVID A. BUILDING STRONG BRAND. FREE PRESS, 1996.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.