LOUDON DAVID L. (1993). CONSUMER BEHAVIOR (4TH.). MCGRAW-HILL.
Chicago Style (17th ed.) CitationLOUDON DAVID L. CONSUMER BEHAVIOR. 4TH. SINGAPORE: MCGRAW-HILL, 1993.
MLA (9th ed.) CitationLOUDON DAVID L. CONSUMER BEHAVIOR. 4TH. MCGRAW-HILL, 1993.
Warning: These citations may not always be 100% accurate.