APA (7th ed.) Citation

Zaltman, G. (2003). How Customers Think. Butterworth- Heinemann.

Chicago Style (17th ed.) Citation

Zaltman, Gerald. How Customers Think. Burlington: Butterworth- Heinemann, 2003.

MLA (9th ed.) Citation

Zaltman, Gerald. How Customers Think. Butterworth- Heinemann, 2003.

Warning: These citations may not always be 100% accurate.