STERN LOUIS W. (1989). MANAGEMENT IN MARKETING CHANNELS. PRENTICE - HALL.
Cita Chicago Style (17a ed.)STERN LOUIS W. MANAGEMENT IN MARKETING CHANNELS. NEW JERSEY: PRENTICE - HALL, 1989.
Cita MLA (9a ed.)STERN LOUIS W. MANAGEMENT IN MARKETING CHANNELS. PRENTICE - HALL, 1989.
Precaución: Estas citas no son 100% exactas.