NAIR K C. (1992). MODERN MARKETING MANAGEMENT. HIMALAYA PUBLISHING HOUSE.
Chicago Style (17. basım) AtıfNAIR K C. MODERN MARKETING MANAGEMENT. MUMBAI: HIMALAYA PUBLISHING HOUSE, 1992.
MLA (9th ed.) AtıfNAIR K C. MODERN MARKETING MANAGEMENT. HIMALAYA PUBLISHING HOUSE, 1992.
Uyarı: Bu alıntı herzaman %100 doğru olmayabilir..