SHERLEKAR S A. (1991). ESSENTIALS OF MARKETING MANAGEMENT (2.). HIMALAYA PUBLISHING HOUSE.
Cita Chicago (17th ed.)SHERLEKAR S A. ESSENTIALS OF MARKETING MANAGEMENT. 2. MUMBAI: HIMALAYA PUBLISHING HOUSE, 1991.
Cita MLA (9th ed.)SHERLEKAR S A. ESSENTIALS OF MARKETING MANAGEMENT. 2. HIMALAYA PUBLISHING HOUSE, 1991.
Atenció: Aquestes cites poden no estar 100% correctes.