Cita APA (7th ed.)

REDDY P N. (1990). ESSENTIALS OF MARKETING MANAGEMENT. HIMALAYA PUBLISHING HOUSE.

Cita Chicago (17th ed.)

REDDY P N. ESSENTIALS OF MARKETING MANAGEMENT. MUMBAI: HIMALAYA PUBLISHING HOUSE, 1990.

Cita MLA (9th ed.)

REDDY P N. ESSENTIALS OF MARKETING MANAGEMENT. HIMALAYA PUBLISHING HOUSE, 1990.