AAKER DAVID A. (2000). STRATEGIC MARKET MANAGEMENT (5TH.). JOHN WILEY AND SONS.
Lua i Stíl Chicago (17ú heag.)AAKER DAVID A. STRATEGIC MARKET MANAGEMENT. 5TH. JOHN WILEY AND SONS, 2000.
Lua MLA (9ú heag.)AAKER DAVID A. STRATEGIC MARKET MANAGEMENT. 5TH. JOHN WILEY AND SONS, 2000.
Rabhadh: Seans nach mbeach na luanna seo go hiomlán cruinn i ngach uile chás.