KELLER KEVIN LANE. (2003). STRATEGIC BRAND MANAGEMENT: BUILDING MEASURING AND ?. EQUITY. PHI.
Style de citation Chicago (17e éd.)KELLER KEVIN LANE. STRATEGIC BRAND MANAGEMENT: BUILDING MEASURING AND ?. EQUITY. NEW DELHI: PHI, 2003.
Style de citation MLA (9e éd.)KELLER KEVIN LANE. STRATEGIC BRAND MANAGEMENT: BUILDING MEASURING AND ?. EQUITY. PHI, 2003.
Attention : ces citations peuvent ne pas être correctes à 100%.