KELLER KEVIN LANE. (2003). STRATEGIC BRAND MANAGEMENT: BUILDING MEASURING AND ?. EQUITY. PHI.
Chicago (17e ed.) BronvermeldingKELLER KEVIN LANE. STRATEGIC BRAND MANAGEMENT: BUILDING MEASURING AND ?. EQUITY. NEW DELHI: PHI, 2003.
MLA (9e ed.) BronvermeldingKELLER KEVIN LANE. STRATEGIC BRAND MANAGEMENT: BUILDING MEASURING AND ?. EQUITY. PHI, 2003.
Let op: Deze citaties zijn niet altijd 100% accuraat.