Cita APA (7th ed.)

MIRCHANDANI G C. (1984). ESSENTIALS OF MARKETING. INDIA BOOK HOUSE.

Cita Chicago (17th ed.)

MIRCHANDANI G C. ESSENTIALS OF MARKETING. BOMBAY: INDIA BOOK HOUSE, 1984.

Cita MLA (9th ed.)

MIRCHANDANI G C. ESSENTIALS OF MARKETING. INDIA BOOK HOUSE, 1984.