Cita APA (7th ed.)

Blattberg Robert C. (2010). Database Marketing: Analyzing and Managing Customers. New York.

Cita Chicago (17th ed.)

Blattberg Robert C. Database Marketing: Analyzing and Managing Customers. Springer: New York, 2010.

Cita MLA (9th ed.)

Blattberg Robert C. Database Marketing: Analyzing and Managing Customers. New York, 2010.