Database Marketing: Analyzing and Managing Customers

Guardado en:

Detalles Bibliográficos
Autor principal:	Blattberg Robert C
Formato:	Libro
Publicado:	Springer New York 2010
Materias:	Marketing , Kim Byung do
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares

Learning by Doing
por: Aldrich, Clark
Publicado: (2005)

Do You Want to Keep Your Customers Forever?
por: Joseph, Pine II; Don, Peppers B; Rogers, Martha
Publicado: (2009)

Doing What is Right the Crisil Story
por: Gorur, Hemanth; Chowdhury, Sumit
Publicado: (2012)

Database marketing
por: Shaw, Robert
Publicado: (1989)

Unusual People Do Things Differently
por: Prasad, T.G.C
Publicado: (2011)

DO IT YOUR SELF CONSERVATION GUIDE
por: READERS DIGEST
Publicado: (2010)

Frugal Innovation
por: Radjou, Navi; Prabhu, Jaideep
Publicado: (2015)

Five Point Someone
por: What not to do at IIT
Publicado: (2004)

Built from scratch
por: Marcus, Bernie
Publicado: (1999)

Doing Data Science
por: Schutt, Rachel ; ONeil, Cathy
Publicado: (2013)

Doing Data science
por: Schutt, Rachel; O'Neil, Cathy
Publicado: (2014)

Principles of Direct and Database Marketing
por: Tapp Alan
Publicado: (2012)

Principles of direct and database marketing
por: Tapp, Alan
Publicado: (2005)

DATABASE MANAGEMENT THROUGH DBASE
por: BARBER MARYANN M; GRAUER ROBERT T
Publicado: (1989)

Marketing Management: Customer Oriented Approach
por: Clow Kenneth E
Publicado: (2010)

Marketing Database Analytics
por: Banasiewicz, Andrew
Publicado: (2013)

Marketing, sales and customer service
por: Russell-Jones, Neil
Publicado: (2009)

CUSTOMER EQUITY: BUILDING AND MANAGING?.AS VALUABLE ASSETS
por: BLATTBERG R C
Publicado: (2001)

CUSTOMER EQUIT: BUILDING AND MANAGING RELATIONSHIP?. ASSETS
por: BLATTBERG R C
Publicado: (2001)

Handbook of Researchon Customer Equity in Marketing
por: Kumar V
Publicado: (2015)

Principles of Direct and Database Marketing A Digital Marketing
por: Tapp Alan
Publicado: (2012)

Analyzing Sales Promotion
por: Totten John C
Publicado: (1995)

Corporate Lifecycles: How and Why Corporations Grow and die and What to do about it.
Publicado: (1988)

Service management and marketing : customer management in service competition
por: Gronroos, C
Publicado: (2007)

Customer-driven services management
por: Balachandran, S.
Publicado: (1999)

Strategic Database Marketing Hughes, Arthur
por: Middleton
Publicado: (2012)

Customer Centricity
por: Fader Peter
Publicado: (2012)

MANAGING CUSTOMER VALUE:CREATING QUALITY & SERVICE THAT CUSTOMER CAN SEE
por: GALE BRADLEY T
Publicado: (1994)

Principles of Direct and Database Marketing: A Digital Orientation
por: Tapp, Alan
Publicado: (2012)

Analyzing categorical data
por: Simonoff, J.
Publicado: (2010)

ANALYZING MULTIVARIATE DATA
por: LATTIN JAMES M
Publicado: (2003)

ANALYZING QUALITATIVE DATA
por: GIBBS GRAHAM
Publicado: (2007)

ANALYZING QUALITATIVE DATA
por: GIBBS GRAHAM
Publicado: (2007)

Analyzing Qualitative Data
por: Bryman Alan
Publicado: (2001)

Analyzing Multivariate Data
por: Lattin,James
Publicado: (2003)

Analyzing Multivariate Data
por: Latttin, James

Analyzing Multivariate Data
por: Lattin, James M

Guide to analyzing companies
por: Vause, B
Publicado: (2004)

Guide to analyzing companies
por: Vause, B
Publicado: (2001)

Analyzing performance problems
por: Mager , R
Publicado: (2004)