Style de citation APA (7e éd.)

WALKER ORVILLE C. (1999). MARKETING STRATEGY: PLANNING AND IMPLEMENTATION (3RD.). TATA MCGRAW-HILL PUBLISHING COMPANY.

Style de citation Chicago (17e éd.)

WALKER ORVILLE C. MARKETING STRATEGY: PLANNING AND IMPLEMENTATION. 3RD. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 1999.

Style de citation MLA (9e éd.)

WALKER ORVILLE C. MARKETING STRATEGY: PLANNING AND IMPLEMENTATION. 3RD. TATA MCGRAW-HILL PUBLISHING COMPANY, 1999.