WALKER ORVILLE C. (1999). MARKETING STRATEGY: PLANNING AND IMPLEMENTATION (3RD.). TATA MCGRAW-HILL PUBLISHING COMPANY.
Citazione stile Chigago Style (17a edizione)WALKER ORVILLE C. MARKETING STRATEGY: PLANNING AND IMPLEMENTATION. 3RD. NEW DELHI: TATA MCGRAW-HILL PUBLISHING COMPANY, 1999.
Citatione MLA (9a ed.)WALKER ORVILLE C. MARKETING STRATEGY: PLANNING AND IMPLEMENTATION. 3RD. TATA MCGRAW-HILL PUBLISHING COMPANY, 1999.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.