JOHANSSON JOHNY K. (2003). GLOBAL MARKETING: FOREIGN ENTRY, LOCAL MARKETING & GLOBAL MANAGEMENT. MCGRAW-HILL.
Chicago Style (17th ed.) CitationJOHANSSON JOHNY K. GLOBAL MARKETING: FOREIGN ENTRY, LOCAL MARKETING & GLOBAL MANAGEMENT. BOSTON: MCGRAW-HILL, 2003.
MLA (9th ed.) CitationJOHANSSON JOHNY K. GLOBAL MARKETING: FOREIGN ENTRY, LOCAL MARKETING & GLOBAL MANAGEMENT. MCGRAW-HILL, 2003.
Warning: These citations may not always be 100% accurate.