Cita APA (7th ed.)

JOHANSSON JOHNY K. (2003). GLOBAL MARKETING: FOREIGN ENTRY, LOCAL MARKETING & GLOBAL MANAGEMENT. MCGRAW-HILL.

Cita Chicago (17th ed.)

JOHANSSON JOHNY K. GLOBAL MARKETING: FOREIGN ENTRY, LOCAL MARKETING & GLOBAL MANAGEMENT. BOSTON: MCGRAW-HILL, 2003.

Cita MLA (9th ed.)

JOHANSSON JOHNY K. GLOBAL MARKETING: FOREIGN ENTRY, LOCAL MARKETING & GLOBAL MANAGEMENT. MCGRAW-HILL, 2003.